Customer Lifetime Value Definition for B2B. Sales and marketing B2B experts define customer lifetime value (CLV or often CLTV), lifetime value (LTV) or lifetime customer value (LCV) as the… Continue reading How to Define and Increase the Lifetime Value of your B2B Customers
Month: May 2023
The different kinds of Wholesale Businesses
Wholesale businesses are all around us. From fueling the dropship revolution to supplying critical pandemic supplies worldwide; wholesalers are an important part of our economic infrastructure. Research Germany explains,… Continue reading The different kinds of Wholesale Businesses
The Future of B2B Sales – How Digitalisation influences Sales
High-quality technology and predictive sales software are the future of B2B sales. In the next five years, more and more companies will change the way they work through digitalisation… Continue reading The Future of B2B Sales – How Digitalisation influences Sales
The Role of Artificial Intelligence in B2B e-Commerce
The rise of E-commerce in B2C is mind-blowing. For example, the online giant Amazon made revenues of almost half-a-trillion dollars for the twelve months ending September 30, 2022. And… Continue reading The Role of Artificial Intelligence in B2B e-Commerce
Predictive Analytics in B2B Sales – What it is and how to get Started
Predictive analytics technologies are becoming increasingly popular and are already being used today, especially by wholesalers and manufacturers in business-to-business (B2B) sales. Perhaps you have already made some elaborate… Continue reading Predictive Analytics in B2B Sales – What it is and how to get Started
Artificial Intelligence Software Development: The True Costs.
The question is no longer “if” a B2B company will implement artificial intelligence (AI), but “how”. AI tools enable more efficient work in many areas. B2B sales is no… Continue reading Artificial Intelligence Software Development: The True Costs.
How Artificial Intelligence and Machine Learning can Help in B2B Sales
Expand your expertise on the basics of artificial intelligence (AI) and machine learning (ML) in B2B sales. You want to tap your potential in B2B sales and have got… Continue reading How Artificial Intelligence and Machine Learning can Help in B2B Sales
AI Washing: AI or not AI, That is the Question
What is AI Washing? How bad is it? How can you prove it, and what can companies do about it? “AI Washing” is a company’s marketing effort to advertise… Continue reading AI Washing: AI or not AI, That is the Question