Market Basket Analysis

Predictive Analytics in B2B: 3 Ideen für Vertriebsleiter

Are you a sales manager with Big Data? Here three Predictive Analytics examples for B2B

 

With predictive analytics, big data becomes a big opportunity for B2B sales managers. This big opportunity requires, however, a profound understanding of the sales situation, coupled with an understanding of big data mining models available.

 

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sales-ai-analytics

5 Ways Predictive Analytics Can Power Your Sales to Success in 2019

 
Five practical examples of Predictive Analytics that will make your sales team successful in 2019.

Getting an edge in today’s competitive market place is vital. For B2B companies, possessing the tools to explore customer behaviour and prioritise leads not only aids productivity but helps boost that all-important bottom line.

Predictive sales analytics has come a long way in the last decade. It is now far more accessible to businesses in traditional industries. For many, it’s a powerful tool in helping to support sales and operations planning.

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predictive analytics in construction

Predictive Analytics in B2B E-commerce: A customer acquisition example

 
Predictive Analytics – Opportunities for new customer acquisition in B2B e-commerce using the example of an Austrian construction supplier.

Mr Haunschmid, please introduce yourself to our readers.

My name is Thomas Haunschmid, and I live in Lower Austria.

As “Business Manager E-commerce” I work daily with new trends and strategies to improve and optimise the buying experience of our B2B customers.

There is one trend that Business Managers cannot avoid in E-Commerce these days: the systematic use of data to optimise product and sales strategies.

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b2b-lead-management

Lead management top, customer management flop?

How can your B2B sales team take fact-based decisions faster using your CRM and ERP data?

B2b companies are investing in modern lead management. The focus is on the online channel.

Modern lead management with a well-thought-out lead strategy, consistent lead evaluation and prioritisation and powerful tools ensures that marketing resources are used efficiently and effectively in marketing.

What happens once leads have become customers?
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Sales-Controlling-predictive-analytics-B2B

The remarkable truth about Predictive Sales Analytics & Controlling

 

No organisation will survive the next decade without harvesting the power of predictive sales analytics. However, many sales leaders in Business-to-Business (B2B) still lack the understanding of its benefits or the infrastructure they need.

Some ignore the value of their sales data, languishing unused in their ERP and CRM systems. Furthermore, B2B sales controllers are expected to gather an ever-increasing amount of sales data, for their sales leaders to neglect value extraction. And there is no value in the data if it is not used to improve revenues.
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