Five Mistakes Sales Managers Make when Dealing with AI and How to Fix them
Artificial intelligence in B2B sales and how to use it properly.
AI technologies are all the rage in sales and chances are you’re considering them for your own organisation. But what is AI really and how can you avoid the five mistakes sales managers make when dealing with AI?
We’ll help you uncover our top tips for successful AI in sales with this 7-minute read.
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3 Simple Ways B2B Sales Can Use ChatGPT - Examples
As a B2B sales manager, you understand the pressure of competing against e-commerce giants. In the current digital age, the success of your business largely depends on your ability to understand your customers better and predict their buying behaviour.
Take heart; you're not alone. The solution lies in AI. Have you heard of ChatGPT? Here is where AI for B2B sales shines. Like automated sales analytics and predictive sales software, you can better understand your customers and make informed decisions based on data.
Three B2B Sales and Marketing Must-Have Software Tools for an Optimal Sales Funnel
Navigating the technology jungle: Three B2B sales & marketing must-have software tools for a secure future.
There is a reason for the term "technology jungle". As a B2B company, it is often difficult to decide which tools for marketing and sales it should include in the software portfolio.
Artificial intelligence, in particular, offers new opportunities to harness the company's data. Many medium-sized B2B companies, such as wholesalers or manufacturers, have recognized this problem
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The Art of Artificial Intelligence in B2B Sales
AI in B2B sales: How exactly can B2B companies use Artificial Intelligence to support their sales?
The applications of artificial intelligence (AI) are very diverse. It is not without reason that big players such as Apple, Facebook, Google or Samsung pour billions in the development of new AI technologies.
The management consultancy KPMG estimates that global AI investments will increase from twelve billion US dollars (2018) to 232 billion by 2025.
How to Win Back Lost Customers in B2B
Joachim Meyn has many years of experience in B2B sales and customer management. In this article, he shares his impressions on the topic of "customer recovery".
First of all, losing customers is an entirely normal process. Therefore, one of the reasons to conduct systematic new customer acquisition is to replace these departing customers.
However, you should remember that it is about 10 to 11 times more expensive to acquire a new customer than to retain an existing one. It is therefore advisable to devote a certain amount of effort and resources to customer retention. But what happens when it is already too late?
Sales Management with AI: Why Hyperautomation is becoming Inevitable in Sales.
By 2025, 75% of B2B organizations will use AI-powered sales solutions for hyperautomation, according to Gartner. Are you on board too?
There is keen interest in artificial intelligence (AI) and machine learning specifically for sales management in the B2B market. Gartner's "2021 CSO Priorities Pulse Survey" shows that investment in AI analytics and technologies is rising.
. It is well known that increasing competitive pressures, lower margins, and volumes of data not being appropriately used are critical drivers for sales management with AI. But other factors are making hyper-automation in sales inevitable.
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Where AI already Supports Sales Today
Learn seven practical use cases where artificial intelligence is already supporting sales today.
More and more companies are using AI to streamline processes in sales and hand over unpleasant tasks to algorithms. AI is therefore assistance for sales without making employees obsolete.
The use of artificial intelligence (AI) is radically changing the way sales works. This primarily refers to sales processes under the influence of AI tools that make the work of sales employees easier, optimize operations and take away tasks that are perhaps not so readily done.
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Pricing Analysis in Excel: Make A Price Corridor in Three Simple Steps
This article describes a step-by-step introduction to price corridor analysis with Excel.
You will learn the meaning of a price corridor and how to create a price corridor in Excel from a list of sales transactions in your ERP system.
Let us disclosure that our software uses AI-based data mining methods to present a B2B pricing strategy to Key Account Managers. Based on these data mining algorithms and techniques, we would like to discuss how any sales representative can create a price corridor for predictive analysis using Excel.
Five Mistakes in the Implementation of New Technologies (AI) in Sales
Introducing new technologies for B2B sales is not always easy. In this article, you will learn which mistakes you should avoid.
Joachim Meyn has many years of experience in B2B sales and has managed many projects in the area of CRM implementation. The following five mistakes when implementing new technologies are based on his experience.
This article is closely linked to my article on the acceptance of new technologies in sales.
This article applies not only to introducing new technologies in sales but also to introducing significant innovations or restructurings in all departments. In many companies, such processes run pretty smoothly, while in others, problems are on all fronts, and resistance is forming everywhere.
Why You are Not as Successful as You Think - Cognitive Biases in Everyday B2B Sales.
Do you f.e. know the "egocentric bias"? What perception disorders influence your (mis)success in B2B sales?
