Sales Management

Digitaler Vertrieb Aufgaben

Digital sales: Your future tasks

 

As sales becomes increasingly digital, the question arises: What tasks can sales managers focus on in the future thanks to modern data analysis software?

Data, data, data. The modern “currency” in companies is also changing the tasks in sales.

It is common for sales managers to know that they should use their customer data effectively due to the competitive pressure emanating from the megatrend of digitalization. But how?

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Artificial Intelligence vs Business Intelligence – What is really self-service business analytics?

The difference between Business Intelligence (BI) and Self-Service BI and why Qymatix is not a traditional Self-Service BI solution.

2018 said Carlie J. Idoine, Research Director at Gartner:
“The trend of digitalization is driving the demand for analysis in all areas of modern business and administration.”

That’s right. Not only large companies and big players, but also more and more SMEs have recognised the value of data analysis: Data-supported decisions to achieve corporate goals.

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Changemanagement b2b sales

The New-Normal in B2B Sales

 
New Year – New Normal? What has changed in B2B sales due to the Corona crisis, and what should you know about it? Learn the four most essential insights from the crisis year here.

The year 2020 was a turbulent year with many ups and downs that will go down in history and produced one thing above all: Change. A “new normal” (also: next-normal) was predicted early last year for the post-crisis period.

The findings from the first quarter of 2021 show that, of course, not everything in the company is different than it was before the Corona pandemic. However, new ways of working and thinking have developed over the past year. And they are changing many things, including B2B sales – for the better.

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Künstliche Intelligenz in KMU

Artificial intelligence in SMEs: 5 tips for implementation

 
A thought-out introduction and the appropriate use of AI can bring SMEs real added value.

When implementing AI or AI systems, SMEs should not rush into anything. The opportunities must also be recognized and internalized by employees. After that, you can introduce AI with a clear roadmap and the use of relevant data.

Investment by European startups in artificial intelligence (AI) is rising sharply. That is the conclusion of a recent study by management consultants Roland Berger. According to the survey, investments in the European AI ecosystem grow by up to 50 per cent annually. In 2019 alone, 218 artificial intelligence companies were founded in Germany.

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Why CRM Projects Fail

Why CRM Projects Fail

Why CRM Projects in B2B Fail and How to Make Them More Successful.

Many studies over the years have shown a very high failure rate for Customer Relationships Management (CRM) systems. Already in 2001 Gartner estimated this rate to be at about 50%.

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