Pricing Analytics

Four Machine Learning Applications Your B2B Sales Teams Might Be Using Today

Real life machine learning examples for B2B sales

Without any doubt, in the coming years, progress in machine learning, artificial intelligence and sales automation, will replace many of the time-consuming tasks of B2B salespeople. Your sales team is probably already using machine learning.

Artificial Intelligence (AI) in sales does not mean that Terminator is applying for a sales job, no. It mainly means machine learning. Machine Learning (ML) is a part of what researchers call “narrow” or “weak” artificial intelligence. Neither “weak” or “narrow” sound much of a fighting robot. Weak AI uses software to solve specific problems better than humans.

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John_Collier_-_Priestess_of_Delphi

The top 5 ERP data mining techniques your B2B sales team urgently need to sell more

 

Pythia, priestess of Apollo at Delphi, commonly known as the Oracle of Delphi, was one of the most important oracles of Greek antiquity. In classical Greece, an oracle was a person considered to provide insightful advice or prophetic predictions, inspired by the gods. It was, of course, a form of divination.

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Vertriebsplanung-optimieren

Four steps to improve your sales operations with predictive analytics

 
Optimize your sales planning with Predictive Analytics in four steps.

Sales and Operations Planning (S&OP) encompasses two close-related fundamental processes: sales planning and operations planning.

S&OP is perhaps the most crucial planning process of any company. The primary goal of S&OP is to align three critical but opposing goals: sales productivity, customer satisfaction and inventory optimisation.

With the help of predictive analytics, sales leaders can nowadays improve operations thanks to increases in sales productivity.

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b2b-lead-management

Lead management top, customer management flop?

How can your B2B sales team take fact-based decisions faster using your CRM and ERP data?

B2b companies are investing in modern lead management. The focus is on the online channel.

Modern lead management with a well-thought-out lead strategy, consistent lead evaluation and prioritisation and powerful tools ensures that marketing resources are used efficiently and effectively in marketing.

What happens once leads have become customers?
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facts-sales-B2B

10 interesting Facts & Statistics About Sales in B2B

 

Sales in Business-to-Business is quickly changing. Sales managers will not disappear, but many are struggling to adapt. Technology is making gains in sales controlling. Buyers have a wealth of information at their fingertips. By 2018, customers will place half of their B2B purchases online.

How did we get here? Let’s review together some interesting facts and statistics about sales in B2B.

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