B2B Digital Transformation in Sales: Facts & Trends

Facts and trends about the B2B digital transformation. If you are leading a Business-to-Business manufacturer or distributor, you know it already: sales is currently experiencing a massive transformation across the… Continue reading B2B Digital Transformation in Sales: Facts & Trends

Five Mistakes in the Implementation of New Technologies (AI) in Sales

  Introducing new technologies for B2B sales is not always easy. In this article, you will learn which mistakes you should avoid. Joachim Meyn has many years of experience in… Continue reading Five Mistakes in the Implementation of New Technologies (AI) in Sales

Why You are Not as Successful as You Think – Cognitive Biases in Everyday B2B Sales.

  What perception disorders influence your (mis)success in B2B sales? I’m pretty sure you won’t like to hear some of the things in this article. However, my advice to you… Continue reading Why You are Not as Successful as You Think – Cognitive Biases in Everyday B2B Sales.