This article outlines the key stages in the history of artificial intelligence (AI) and machine learning (ML) up to current applications. You will also learn what role AI and… Continue reading The Evolution of Artificial Intelligence and Machine Learning
Generative Artificial Intelligence (AI) has made fantastic progress in recent years and is increasingly influencing various aspects of our lives. But how to use it in the business world?… Continue reading How to use the Potential of Generative AI in B2B Business
Will sales jobs still exist in fifty years from now? Will robots take over all sales jobs? How will artificial intelligence redefine sales management? What long-term influence does digitisation have… Continue reading What type of B2B sales will still exist in 50 years?
Since June 2023, the “AI Act” has been taking shape. With the AI Regulation, the EU Parliament is for the first time planning a legal framework for the development… Continue reading Explainable, Responsible and Trustworthy Artificial Intelligence – What is behind?
Revenue stagnation is a nightmare most managers are scared to dream. If a market is growing in line with the economy and income stagnates, then market share is approximately contracting,… Continue reading How To Accelerate B2B Sales Growth With One Proven Strategy
Even before the advent of deep learning, we’ve been creating smarter processors that can help us do complex tasks like IBM Watson. But now that machine learning has been… Continue reading Deep Learning vs Machine Learning
What is machine learning and what types of machine learning exist? As part of artificial intelligence (AI), machine learning (ML) is a subcategory interested in processing and learning from… Continue reading Types of machine learning (ML)
Customer Lifetime Value Definition for B2B. Sales and marketing B2B experts define customer lifetime value (CLV or often CLTV), lifetime value (LTV) or lifetime customer value (LCV) as the… Continue reading How to Define and Increase the Lifetime Value of your B2B Customers
Expand your expertise on the basics of artificial intelligence (AI) and machine learning (ML) in B2B sales. You want to tap your potential in B2B sales and have got… Continue reading How Artificial Intelligence and Machine Learning can Help in B2B Sales
Pricing Analytics in B2B: The Price Corridor. Pricing policy decisions are of enormous importance for companies due to their straight impact on profits. However, the targeted and systematic design… Continue reading Build a Price Corridor using B2B Pricing Analytics – Example