The different kinds of Wholesale Businesses
Wholesale companies are omnipresent. They supply entire industries with products, connect manufacturers with retailers, and ensure the reliable flow of goods across the economy and society. Whether as specialised niche traders, broad…
The Ideal B2B Wholesale Branch of the Future: What Truly Matters?
Why AI, clarity and customer understanding matter more than square meters At the EUEW Annual Convention in Helsinki, Würth Electrical Wholesale posed a striking question in June 2025: “What is the ideal wholesale branch?” (EUEW: European…
Data Mining ERP in B2B Wholesale & Distribution
B2B sales managers and managing directors of specialised wholesalers in Germany face many challenges in today's competitive business environment. The rise of e-commerce has made it necessary for wholesale distributors to leverage data…
AI in B2B Wholesale: Why You Need to Act Now
Adopting AI in B2B wholesale is not a luxury or a trend. It is a necessity. Imagine you are the captain of a massive cargo ship, loaded with 100,000 different goods, navigating to 10,000 ports. Each port has its own preferences, needs, and…
The 5 Biggest Barriers to Innovation in German SMEs – Causes and Practical Solutions
Innovation and efficient processes are key drivers of success for medium-sized companies. However, many businesses in Germany are facing significant challenges. From a shortage of skilled workers and outdated IT systems to a lack of…
B2B Wholesale: Should You Still Print Your Own Product Catalog?
In B2B wholesale, especially in technical wholesale distribution, the classic product catalog has a long-standing tradition. But the world of e-commerce is transforming the market rapidly, presenting new challenges for sales managers and…
B2B Wholesale Isn’t Dead – It’s Evolving: What That Means for the Future
The future of b2b wholesale. Wholesale is a phenomenon. Declared dead, underestimated, challenged by digital platforms, direct sales, and disruptors – and yet, it’s not only still alive but continues to assert itself as an indispensable part…
Why AI Software with an Open API is Crucial for B2B Wholesale Distribution
This article is a must-read for anyone working in B2B wholesale who wants to revolutionize their processes with AI. Imagine you are the managing director of a specialist wholesaler with an extensive product portfolio and thousands of…
How AI Is Disrupting B2B Wholesale: Lessons from the Wollschläger Collapse
Do you remember Wollschläger? Of course you do. Once a proud, long-standing German wholesale company with decades of history—and suddenly it was all over. In 2016, Wollschläger filed for insolvency. But why? In our blog, we’ve examined many…
How to Get Started with AI and Predictive Sales in B2B Wholesale Distribution
In an era where data is a company’s most valuable asset, one key question emerges: How can you best leverage this data to optimize your sales processes? Especially in wholesale distribution, where margins are often small and processes…









