Optimising customer lifetime value: A competitive strategy for specialised wholesalers
Every company is made up of countless logical decisions. And these decisions are rational, aren't they? Every successful managing director or sales manager of a component manufacturer or specialized wholesaler should know how valuable their…
Wholesale Distribution Customer Data: The Hidden Treasure in ERP
How can existing customers be optimally retained and developed with ERP data mining? A revolution is underway in the vibrant heart of the German retail industry, where managers and sales managers juggle a seemingly endless variety of…
The Connection between Using AI and Change Management in Sales
AI and Change Management - A Necessary Duo? As artificial intelligence (AI) becomes increasingly integrated into sales, a key question arises: Do companies really need comprehensive change management to successfully implement these…
Revolution in wholesale? Are AI-supported customer relationships the success of tomorrow?
What is a revolution and when does it begin? The French Revolution alone began in 1789 and lasted until 1794 - and it changed Europe forever. We have been working on AI-based technologies for a century - is it really a revolution now? In…
The Use of Artificial Intelligence in B2B Wholesale: A Success Story
It is a story about an AI journey with the Verband Technischer Handel (VTH). In March of this year, we organized a very well-received webinar with almost 200 registrations and over 100 participants. Shortly afterwards, I received an email…
Data-Driven Forecasting: The Key to B2B Wholesale Revenue Growth
What role does predictive sales analytics play in driving revenue for B2B wholesale distributors? In today's digital age, access to data has become one of a company's most valuable assets. Especially in B2B wholesale, data-driven predictions…
AI-Based Dynamic Pricing B2B Wholesale: Sales Strategy with AI
At a time when B2B wholesalers in Germany are facing unprecedented competitive pressure, sales managers and managing directors are looking for innovative ways to strengthen their market position. One solution is AI-based dynamic pricing. The…
What Data is Necessary for AI in Wholesale?
What data is needed for precise AI-based sales forecasts in wholesale? Wholesale companies today face a multitude of challenges. Rising customer expectations, complex supply chains, increasing competitive pressure, and the need to cut costs…
Processes, Tools and Data in modern B2B Wholesale
AI in industrial wholesale: how does modern sales work? In the dynamic environment of specialised wholesale, efficient processes, powerful tools and the intelligent use of data are essential in order to remain competitive. Specialist…
The Future of B2B Wholesale: Predictive Sales Analytics Applications – Opportunities and Challenges
B2B wholesale is experiencing profound change, driven by technological advances and changing customer needs. In this dynamic environment, the correct use of data is becoming a decisive success factor. Predictive sales analytics…