AI in B2B sales: How exactly can B2B companies use Artificial Intelligence to support their sales? The applications of artificial intelligence (AI) are very diverse. It is not without reason… Continue reading The Art of Artificial Intelligence in B2B Sales
Joachim Meyn has many years of experience in B2B sales and customer management. In this article, he shares his impressions on the topic of “customer recovery”. First of all,… Continue reading How to Win Back Lost Customers in B2B
Perhaps you know the difference between effectiveness and efficiency. But do you take it into account in your daily work in sales? In this article, I show you how… Continue reading Level Up! Are you Still Effective? – How AI Upgrades B2B Sales Processes.
By 2025, 75% of B2B organizations will use AI-powered sales solutions for hyperautomation, according to Gartner. Are you on board too? There is keen interest in artificial intelligence (AI)… Continue reading Sales Management with AI: Why Hyperautomation is becoming Inevitable in Sales.
Learn seven practical use cases where artificial intelligence is already supporting sales today. More and more companies are using AI to streamline processes in sales and hand over unpleasant… Continue reading Where AI already Supports Sales Today
This article describes a step-by-step introduction to price corridor analysis with Excel. You will learn the meaning of a price corridor and how to create a price corridor in Excel… Continue reading Pricing Analysis in Excel: Make A Price Corridor in Three Simple Steps
Facts and trends about the B2B digital transformation. If you are leading a Business-to-Business manufacturer or distributor, you know it already: sales is currently experiencing a massive transformation across the… Continue reading B2B Digital Transformation in Sales: Facts & Trends
Introducing new technologies for B2B sales is not always easy. In this article, you will learn which mistakes you should avoid. Joachim Meyn has many years of experience in… Continue reading Five Mistakes in the Implementation of New Technologies (AI) in Sales
What perception disorders influence your (mis)success in B2B sales? I’m pretty sure you won’t like to hear some of the things in this article. However, my advice to you… Continue reading Why You are Not as Successful as You Think – Cognitive Biases in Everyday B2B Sales.
Between supplier price pressure, supply chain problems and customer anger: Why wholesalers win with value-based customer management. Many wholesalers are currently struggling with sudden increases in purchasing and cost… Continue reading Current Challenges in B2B Wholesale