Predictive Analytics Blog – The Best of 2021
It's that time again. The year is coming to an end and we know you're all eagerly awaiting our "Best of 2021" blog articles. Every year we come up with a theme under which we decorate the five most successful blog articles. We know you've…
How to measure sales success correctly
That is a topic that is on the table repeatedly in almost every company and every sales organization and often leads to considerable disputes. It is also a topic that can frequently lead to the demotivation or churn of sales staff.
Pricing in B2B: will AI replace salespeople?
When will AI replace Sales Jobs in Pricing, and what can you do about it. Will AI replace sales jobs? Short answer: no. Long answer: it depends. Artificial intelligence replaces skills and tasks, not people. While AI for sales might be…
Qymatix supports international research project in sales and artificial intelligence
Karlsruhe, 18.11.2021. Qymatix supports an exciting international research project: Three researchers from three different universities have joined forces for a joint research project: "Success in sales through the use of artificial intelligence…
B2B Predictive Analytics – Successful Data Management
How to make data work for your B2B sales team while avoiding common pitfalls in data management We can associate power with strength, force and influence, but also with destruction and violence - the typical two sides of a coin. Sayings like “data…
What type of B2B sales will still exist in 50 years?
Will sales jobs still exist in fifty years from now? Will robots take over all sales jobs? How will artificial intelligence redefine sales management? What long-term influence does digitisation have on B2B sales? To discuss the future of sales,…
How to avoid the Causality Trap of Black-Box Machine Learning
Sales Acceleration with Predictive Analytics Software: How to avoid The Causality Trap of Black-Box Machine Learning. Successful B2B managers use AI-based predictive analytics software to accelerate sales. However, they often want to find…
Why it is an awful idea to use Excel for sales reporting and what you can do about it
Sales reporting is the foundation of successful sales and operations planning, controlling and analysis. It covers the process of selecting, analysing and sharing the most relevant KPIs across a sales team and a B2B organisation. Successful…
Strength in price setting is your profit driver number one
The Impact of Pricing Analytics on your company earnings. Everybody knows, B2B pricing analytics represents one of the most critical levers to boost earnings. Still, this reality is a sometimes-overlooked fact in Business-to-Business (B2B). However,…
How to improve your B2B Customer Journey with Predictive Analytics
About the b2b Customer Journey Management and how Predictive Analytics can help. Predictive analytics, customer-centric selling, and optimization of the customer journey (CJ) have long been part of everyday life in the B2C sector. In the B2B…