What is AI Washing? How bad is it? How can you prove it, and what can companies do about it? “AI Washing” is a company’s marketing effort to advertise… Continue reading AI Washing: AI or not AI, That is the Question
Category: Research
Study: Automated, Artificial Intelligence (AI)-based pricing versus Human-based pricing in B2B
To further explore the potential of automating the B2B salesperson’s pricing decisions. You’ll learn the results of a field experiment conducted by Yael Karlinsky-Shichor (School of Business at Northeastern)… Continue reading Study: Automated, Artificial Intelligence (AI)-based pricing versus Human-based pricing in B2B
Qymatix supports international research project in sales and artificial intelligence
Karlsruhe, 18.11.2021. Qymatix supports an exciting international research project: Three researchers from three different universities have joined forces for a joint research project: “Success in sales through the use… Continue reading Qymatix supports international research project in sales and artificial intelligence