5 Uncomfortable Truths for Wholesale Businesses in 2026
Why stability is becoming more important than growth and sound decisions more valuable than pure actionism. 2026 will not be a comfortable year. Many medium sized wholesale companies in Germany are entering the year with mixed feelings. The…
AI Hype and FOMO: Between Potential and Exaggeration
Why AI is often overestimated and underestimated at the same time and how companies can turn the hype into real business value. For several years, we have been experiencing a wave of enthusiasm for artificial intelligence (AI). Terms like…
5 Common Misconceptions About Algorithms and What They Really Do
Many people hold incorrect assumptions about algorithms. This article explores five common misconceptions about artificial intelligence and its algorithms. Algorithms are deeply embedded in our daily lives. They power search engines,…
AI Washing: AI or not AI, That is the Question
What is AI Washing? How bad is it? How can you prove it, and what can companies do about it? "AI Washing" is a company's marketing effort to advertise that their products or services contain artificial intelligence, even though this is only weakly…
Where is Predictive Analytics used?
Surprising ways predictive analytics is used. Predictive analytics isn’t new. In fact, there’s a very old story about target loyalty and number crunching that’s now the stuff of textbooks. The possibilities offered by AI models have also…
What we can learn from the most popular AI scandals
With AI front and centre in our collective consciousness, it’s no surprise that it has also had its fair share of controversy. AI scandals are not that numerous (yet), but they are impactful. So, today we’ll look at some famous AI scandals…
How can AI be used in pricing strategy in B2B? Study: Artificial Intelligence versus Human-based
To further explore the potential of automating the B2B salesperson’s pricing decisions. You'll learn the results of a field experiment conducted by Yael Karlinsky-Shichor (School of Business at Northeastern) and Oded Netzer (Columbia University) to…
Study: Automated, Artificial Intelligence (AI)-based pricing versus Human-based pricing in B2B
To further explore the potential of automating the B2B salesperson’s pricing decisions. You'll learn the results of a field experiment conducted by Yael Karlinsky-Shichor (School of Business at Northeastern) and Oded Netzer (Columbia…
Qymatix supports international research project in sales and artificial intelligence
Karlsruhe, 18.11.2021. Qymatix supports an exciting international research project: Three researchers from three different universities have joined forces for a joint research project: "Success in sales through the use of artificial intelligence…