“The External Data Fallacy” in B2B Sales and How to Overcome It with AI

  Artificial Intelligence in B2B Sales: The Ignorance That Helps Avoid Mistakes. “The only way to avoid error is ignorance.” - Jean-Jacques Rousseau "How will your AI know if my competitor lowers their prices?" This is a common question in…

ERP and AI in Wholesale Distribution: Opportunity or Risk

  How wholesale distributors secure real competitive advantages without losing control over their decisions. The ERP market is changing noticeably. More and more providers are extending their systems with AI functions that present themselves…

Sales and Margins in Wholesale: How to Identify and Resolve Pain Points

  You know better than anyone how much pressure wholesale sales teams are under today. Customers expect individual offers, stable prices, and fast availability, while margins, supply chains, and competition are becoming increasingly…

Discount Pricing Strategies to Increase Revenue in B2B Wholesale – Why You Need AI Now

  How targeted discounts protect margins, create competitive advantages, and why using AI in sales is no longer optional but essential. Imagine this: your sales team is sitting together once again in the weekly meeting. The revenue figures are…

Understanding Artificial Intelligence: Real vs. Fake AI

Is there real and fake artificial intelligence? Artificial intelligence has evolved rapidly in recent years and is no longer limited to research institutions or large technology companies. It now appears in business applications, everyday software…

Predictive Analytics in B2B Wholesale: Driving Growth from Existing Customers

  Make use of the potential hidden in your existing customers. Predictive Analytics can measurably strengthen sales in wholesale distribution and increase revenue in a sustainable way. Many wholesalers still equate growth with expansion. New…

Revenue Isn’t Everything: How to Increase Your Profitability in Wholesale

  With the right tools and data, you can identify true profit drivers – not just revenue generators. You know this: growth is good, but profitable growth is everything. In an economy where growth is often confused with revenue, many…

Profitability in Wholesale: Why AI Makes the Difference Now

  Do you like numbers? I do. Numbers can explain a lot. Numbers can create understanding. But they only reflect reality to a limited extent. Still, I would like to use an example to illustrate why you should start using predictive analytics in…

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Is Artificial Intelligence (AI) dangerous?

Opportunities, Risks, and Responsibility in Dealing with AI. As with any groundbreaking technology, there are different perspectives on Artificial Intelligence (AI): skepticism and warnings on one side, and optimism and belief in innovation on the…

Why B2B Wholesalers Who Ignore AI Could Soon Become Irrelevant

  How Artificial Intelligence is transforming B2B wholesale and why sales leaders must act now to secure revenue potential. This moment comes up in almost every conversation with the CEO of a German wholesale company. I ask: “How well do you…