Why B2B Wholesalers Who Ignore AI Could Soon Become Irrelevant
How Artificial Intelligence is transforming B2B wholesale and why sales leaders must act now to secure revenue potential. This moment comes up in almost every conversation with the CEO of a German wholesale company. I ask: “How well do you…
AI in Wholesale Pricing: From Excel to Intelligent Margin Optimization
Discover how AI is transforming wholesale pricing: boosting margins, increasing efficiency, and strengthening customer relationships with data-driven decisions. Setting prices in wholesale has long been a mix of experience, intuition, and…
How Trump’s tariffs affect B2B technical wholesale
What German wholesalers need to know now and how they should respond. Summer 2025. Donald Trump is back in the White House and with him a policy of economic isolationism. Already in the first weeks of his second term he has announced and…
The different kinds of Wholesale Businesses
Wholesale companies are omnipresent. They supply entire industries with products, connect manufacturers with retailers, and ensure the reliable flow of goods across the economy and society. Whether as specialised niche traders, broad…
The Ideal B2B Wholesale Branch of the Future: What Truly Matters?
Why AI, clarity and customer understanding matter more than square meters At the EUEW Annual Convention in Helsinki, Würth Electrical Wholesale posed a striking question in June 2025: “What is the ideal wholesale branch?” (EUEW: European…
How to Successfully Automate Forecasting Processes in B2B Sales Controlling?
Properly applied, forecasts in sales controlling are essential for B2B companies. Nevertheless, they often fail. This article discusses why they fail and how you can use predictions successfully. Next to reporting, forecasts are one of the…
Predictive Sales Software: How B2B Wholesalers Build Stronger Customer Relationships
Knowledge is Power – It is Time for AI and Predictive Sales in B2B Wholesale. The way B2B companies interact with their customers has radically changed. If you're still waiting for digital transformation to "settle in," I have to tell you…
How does Artificial Intelligence help B2B Sales?
Artificial intelligence (AI) in sales: AI helps customers and is rapidly revolutionising the world of B2B sales. With the ability of AI to analyse vast amounts of data and make complex predictions, AI has the potential to improve the…
Using AI in Sales – Ensuring Real Value for Wholesale Distributors
How can you make sure your investment in AI software truly pays off for your business? Have you ever signed up for a gym membership and never gone? The same thing could happen with your AI solution for sales – only it’s likely to be much…
Data Mining ERP in B2B Wholesale & Distribution
B2B sales managers and managing directors of specialised wholesalers in Germany face many challenges in today's competitive business environment. The rise of e-commerce has made it necessary for wholesale distributors to leverage data…









