Customer churn in B2B refers to a portion of subscribers or contract customers who change suppliers during a certain period of time. In B2B practice, some churn goes unnoticed… Continue reading How to Define and Reduce Customer Churn in B2B Sales
Tag: Predictive Analytics
How to Define and Increase the Lifetime Value of your B2B Customers
Customer Lifetime Value Definition for B2B. Sales and marketing B2B experts define customer lifetime value (CLV or often CLTV), lifetime value (LTV) or lifetime customer value (LCV) as the… Continue reading How to Define and Increase the Lifetime Value of your B2B Customers
The Future of B2B Sales – How Digitalisation influences Sales
High-quality technology and predictive sales software are the future of B2B sales. In the next five years, more and more companies will change the way they work through digitalisation… Continue reading The Future of B2B Sales – How Digitalisation influences Sales
Predictive Analytics in B2B Sales – What it is and how to get Started
Predictive analytics technologies are becoming increasingly popular and are already being used today, especially by wholesalers and manufacturers in business-to-business (B2B) sales. Perhaps you have already made some elaborate… Continue reading Predictive Analytics in B2B Sales – What it is and how to get Started
Artificial Intelligence Software Development: The True Costs.
The question is no longer “if” a B2B company will implement artificial intelligence (AI), but “how”. AI tools enable more efficient work in many areas. B2B sales is no… Continue reading Artificial Intelligence Software Development: The True Costs.
AI Washing: AI or not AI, That is the Question
What is AI Washing? How bad is it? How can you prove it, and what can companies do about it? “AI Washing” is a company’s marketing effort to advertise… Continue reading AI Washing: AI or not AI, That is the Question
Qymatix Academy celebrates its Relaunch
Learn online everything about AI in sales and the successful use of predictive sales analytics at the Qymatix Academy. Save 50 % on all courses with the code SELLSMART!… Continue reading Qymatix Academy celebrates its Relaunch
Five Mistakes Sales Managers Make when Dealing with AI and How to Fix them
Artificial intelligence in B2B sales and how to use it properly. AI technologies are all the rage in sales and chances are you’re considering them for your own organisation.… Continue reading Five Mistakes Sales Managers Make when Dealing with AI and How to Fix them
How to Successfully Automate Forecasting Processes in B2B Sales Controlling?
Properly applied, forecasts in sales controlling are essential for B2B companies. Nevertheless, they often fail. This article discusses why they fail and how you can use predictions successfully. Next… Continue reading How to Successfully Automate Forecasting Processes in B2B Sales Controlling?
Implementation of AI: Obstacles and Recommendations
Studies paint a picture of how things are going with the implementation of AI in companies. Obstacles are often a need for more human resources and a lack of… Continue reading Implementation of AI: Obstacles and Recommendations