How to use Big Data to stop customer churn in B2B | Predicting Customer Churn
Sales leaders in business-to-business (B2B) organisations are under constant pressure to spot new business opportunities. It is, however, a too often neglected fact, that some of their current customers will churn and recurring revenues will not…
Shakespeare is dead! Let machine learning bring intelligence to your text.
One first-hand example of predictive text scoring and sentiment analytics using machine learning. We are always looking for a way to bring machine learning to ERP-Systems. Companies can apply a Predictive Scoring using Machine Learning to…
The remarkable truth about Predictive Sales Analytics & Controlling
Is predictive sales analytics software the newest secret weapon in B2B? No organisation will survive the next decade without harvesting the power of predictive sales analytics. However, many sales leaders in Business-to-Business (B2B) still lack…
How to Master Your New Sales Management Job in the First 90 Days
90-day plan for a new B2B Sales Manager. The first 90 days as a sales manager represents a critical period. It is your chance to make a good lasting impression and to change the status-quo in B2B sales teams. Your team will be concerned,…
“Every company is a data company”. Data Strategy for B2B Predictive Sales Analytics
How to develop a winning data strategy in the artificial intelligent era. Having read the most recent publication of the author, strategic business and technology advisor Bernard Marr “Data Strategy: How To Profit From A World Of Big Data,…
Predictive Analytics CRM – A New CRM or Predictive Analytics? What comes first?
The top 3 reasons why successful companies avoid changing their CRM and use Predictive Analytics instead Implementing a new Customer Relationship Management System (CRM) is a minefield for B2B companies. These projects tend to last longer than…
How to use software for customer churn to improve customer retention – Qymatix Example
Reduction of customer attrition by implementing a churn prediction software in your sales reporting Understanding and avoiding customer churn ( or attrition) in Business-to-Business(B2B) organisations can make the difference between a successful…
Predictive analytics – how much data do you really need?
How Much Data Do You Need For Predictive Analytics? Predictive analytics is one of the technologies with the highest financial impact in B2B sales. Several popular applications of predictive analytics are becoming “must-have” nowadays. Sales…
The Top 5 ERP Sales Data Mining Techniques You Need in B2B Now
Pythia, priestess of Apollo at Delphi, commonly known as the Oracle of Delphi, was one of the most important oracles of Greek antiquity. In classical Greece, an oracle was a person considered to provide insightful advice or prophetic…