Autonomous AI - when does the computer bear responsibility for errors?
Artificial intelligence is taking over more and more tasks in companies. But what if they make a mistake? Who can be held responsible for it?
We explain how autonomy and responsibility are related and what this means for you and your company when implementing AI.
Human and/or machine - Why we are afraid of AI: The ELIZA effect.
Does your robot vacuum cleaner have a name? Have you ever thought that Alexa has a sense of humour or Siri is having a bad day? And if Google Maps gets it wrong once and directs you right into a traffic jam, is that forgivable because it's a Monday? Or maybe you're just happy to see the friendly ATM that says "Thank you for visiting" and wishes you a nice day? All of this can be summarized under the "ELIZA effect".
In this blog article, we will take a closer look at this phenomenon and evaluate what impact the humanization of AI has on our interaction with this new technology.
Level Up! How AI Upgrades B2B Sales Processes.
Perhaps you know the difference between effectiveness and efficiency. But do you take it into account in your daily work in sales? In this article, I show you how to upgrade your sales processes from effective to efficient to avoid "game over" in the next few fiscal years
Sales people often reach their goal - the sale of one or more products - even without technical support. However, high costs are usually incurred along the way. For example, through superfluous contact attempts, customers who leave the company, or unrealized price potential.
This fact provides a terrific example of the distinction between effectiveness and efficiency.
Why You are Not as Successful as You Think - Cognitive Biases in Everyday B2B Sales.
Do you f.e. know the "egocentric bias"? What perception disorders influence your (mis)success in B2B sales?
I'm pretty sure you won't like to hear some of the things in this article. However, my advice to you is: open your eyes and get through it! It will be worth it for you...
Continuity versus Change - The "Rope Effect" in B2B Sales
Many talk about a change or even a transformation of business-to-business sales, but some things will remain the same in the future.
In this article, I would like to look at both sides and find an answer to the question: What remains better as it is and what was not better in the past?
I, too, got my information for this post from articles with names like "The Turbo Transformation" or "The Next Level: B2B Sales 4.0" because, of course, it is more exciting to write about what is radically changing than about what is staying the way it was decades ago. But especially in times of such substantial change, we should also think about what will probably remain as it is right now in ten or even 50 years.
The food for thought on this topic came from the successful German podcast "Gemischtes Hack". In one of the more recent episodes, the two hosts, Felix Lobrecht and Tommi Schmitt, talk about what they call the "rope effect." This paraphrase refers to objects, methods or practices, such as the rope, which has been used for thousands of years and is unlikely to find a dangerous substitute for decades to come.
In the following chapters, we will look at which sales areas are undergoing radical change and what these enduring ropes of sales will be.
Predictions by AI - Is Your Job in Danger?
Which Jobs Can be Taken Over by Artificial Intelligence?
We believe that the skills that mainly revolve around making predictions may be replaceable by machines. Is your job one of them? This blog article presents four implications of AI in the world of work, showing who needs to fear for their job and who can relax in the long run.
Autonomous AI - when does the computer bear responsibility for errors?
Artificial intelligence is taking over more and more tasks in companies. But what if they make a mistake? Who can be held responsible for it?
We explain how autonomy and responsibility are related and what this means for you and your company when implementing AI.
The New-Normal in B2B Sales
New Year - New Normal? What has changed in B2B sales due to the Corona crisis, and what should you know about it? Learn the four most essential insights from the crisis year here.
The year 2020 was a turbulent year with many ups and downs that will go down in history and produced one thing above all: Change. A "new normal" (also: next-normal) was predicted early last year for the post-crisis period.
The findings from the first quarter of 2021 show that, of course, not everything in the company is different than it was before the Corona pandemic. However, new ways of working and thinking have developed over the past year. And they are changing many things, including B2B sales - for the better.