B2B Customer Journey Management

How to improve your B2B Customer Journey with Predictive Analytics

About the b2b Customer Journey Management and how Predictive Analytics can help. Predictive analytics, customer-centric selling, and optimization of the customer journey (CJ) have long been part of everyday life in the B2C sector. In the B2B…

AI in B2B Sales? Machine Learning vs. Humans

The interaction between humans and AI in B2B sales. AI in sales uses machine learning to supply humans with sales insights and recommendations. Machine Learning generates these sales alerts using recurring patterns of customer data. However, where…

Text_Machine_Learning

Shakespeare is dead! Let machine learning bring intelligence to your text.

One first-hand example of predictive text scoring and sentiment analytics using machine learning. We are always looking for a way to bring machine learning to ERP-Systems. Companies can apply a Predictive Scoring using Machine Learning to…