Predictive Analytics: Questions and Answers
This article answers the most asked questions about predictive analytics (PA), according to Google. Predictive analytics is a technology that allows you to look into the future. Especially in the last two to three years, we have noticed a…
Pricing in B2B: will AI replace salespeople?
When will AI replace Sales Jobs in Pricing, and what can you do about it. Will AI replace sales jobs? Short answer: no. Long answer: it depends. Artificial intelligence replaces skills and tasks, not people. While AI for sales might be…
Qymatix supports international research project in sales and artificial intelligence
Karlsruhe, 18.11.2021. Qymatix supports an exciting international research project: Three researchers from three different universities have joined forces for a joint research project: "Success in sales through the use of artificial intelligence…
B2B Predictive Analytics – Successful Data Management
How to make data work for your B2B sales team while avoiding common pitfalls in data management We can associate power with strength, force and influence, but also with destruction and violence - the typical two sides of a coin. Sayings like “data…
What type of B2B sales will still exist in 50 years?
Will sales jobs still exist in fifty years from now? Will robots take over all sales jobs? How will artificial intelligence redefine sales management? What long-term influence does digitisation have on B2B sales? To discuss the future of sales,…
Customer Retention vs Customer Acqusition in B2B – What is More Expensive?
In this article, you will learn about an interesting B2B practice in which customer retention is contrasted with customer acquisition. What is more expensive? In detail, distribution costs naturally differ from company to company. However,…
Why Projects using AI in B2B Sales fail and yours will too
Successful organizations do not underestimate the complexity and hidden costs of artificial intelligence (AI) projects. Artificial intelligence (AI) for sales has become an arms race. Correctly employing it will separate the winners from the…
6 Facts from Studies on Artificial Intelligence in B2B Sales
In this post, you'll learn about six interesting findings from various studies on artificial intelligence in B2B sales. According to a recent survey by Bundesverband Industrie Kommunikation e.V (bvik), almost all decision-makers (95%) are…
Qymatix is the winner of the “AI-Champions BW 2021 Award”
Qymatix receives the "AI-Champions BW 2021" award from Minister Dr. Hoffmeister-Kraut in Stuttgart. Stuttgart, 26.07.2021 The "AI-Champions BW 2021" award ceremony took place for the second time in a hybrid event in Stuttgart. State Minister of…
Our paradoxical behaviour in dealing with algorithms
Human behaviour towards algorithms in everyday life, based on the book "Hello World - What algorithms can do and how they change our lives" by Hannah Fry. A few words in advance about the book. Hannah Fry believes "Algorithms are everywhere,…