Build a Price Corridor using B2B Pricing Analytics – Example
Pricing Analytics in B2B: The Price Corridor. Pricing policy decisions are of enormous importance for companies…
Let’s Talk about Churners
In the ever-evolving world of business, securing customer loyalty is a constant challenge and strategic…
AI-Based Dynamic Pricing B2B Wholesale: Sales Strategy with AI
At a time when B2B wholesalers in Germany are facing unprecedented competitive pressure, sales managers and…
Customer Loyalty and the Use of Predictive Analytics
In business and marketing, a lot of emphasis is often placed on acquiring new customers. After all, new…
3 Simple Ways B2B Sales Can Use ChatGPT – Examples
As a B2B sales manager, you understand the pressure of competing against e-commerce giants. In the current digital…
What Data is Necessary for AI in Wholesale?
What data is needed for precise AI-based sales forecasts in wholesale? Wholesale companies today face a…
Processes, Tools and Data in modern B2B Wholesale
AI in industrial wholesale: how does modern sales work? In the dynamic environment of specialised wholesale,…
The Five SALSA Principles of Effective Sales and Operations Planning
Sales and Operations Planning (S&OP) is probably the most important planning process of any company. It will…
What is Generative AI?
Everywhere you look, news about generative AI platforms like Chat GPT abound. But the technology isn’t new, so…
Artificial Intelligence Software Development: The True Costs.
The question is no longer "if" a B2B company will implement artificial intelligence (AI), but "how". AI tools…
The Future of B2B Wholesale: Predictive Sales Analytics Applications – Opportunities and Challenges
B2B wholesale is experiencing profound change, driven by technological advances and changing customer needs. In…
Understanding Artificial Intelligence: Real vs. Fake AI
Is there real and fake artificial intelligence? Artificial intelligence (AI) has attracted enormous interest…