Artificial intelligence in B2B Sales. New Challenges – New Opportunities.
One interesting read about the use of artificial intelligence in B2B sales. Artificial intelligence (AI) is gaining relevance in Business-to-Business (B2B) sales. Research shows that investment in the development and integration of AI and,…
The Art of Artificial Intelligence in B2B Sales
AI in B2B sales: How exactly can B2B companies use Artificial Intelligence to support their sales? The applications of artificial intelligence (AI) are very diverse. It is not without reason that big players such as Apple, Facebook, Google or…
How to Win Back Lost Customers in B2B
Joachim Meyn has many years of experience in B2B sales and customer management. In this article, he shares his impressions on the topic of "customer recovery". First of all, losing customers is an entirely normal process. Therefore, one of…
Level Up! How AI Upgrades B2B Sales Processes.
Perhaps you know the difference between effectiveness and efficiency. But do you take it into account in your daily work in sales? In this article, I show you how to upgrade your sales processes from effective to efficient to avoid "game…
Sales Management with AI: Why Hyperautomation is becoming Inevitable in Sales.
By 2025, 75% of B2B organizations will use AI-powered sales solutions for hyperautomation, according to Gartner. Are you on board too? There is keen interest in artificial intelligence (AI) and machine learning specifically for sales…
5 Ways AI and Machine Learning are Revolutionizing Sales
Artificial intelligence and Machine learning revolutionize B2B Sales & Marketing Machine learning and artificial intelligence (AI) in sales are not dreams of the future. According to Gartner, 30% of all B2B companies will already use AI next year…
Where AI already Supports Sales Today
Learn seven practical use cases where artificial intelligence is already supporting sales today. More and more companies are using AI to streamline processes in sales and hand over unpleasant tasks to algorithms. AI is therefore assistance…
Define and reduce customer attrition in the subscription industry
What is customer attrition in the subscription industry? What is an average churn rate? B2B companies can expect an average annual customer churn rate of around 11%, a recent study found. This cancellation rate fluctuates between countries…
B2B Digital Transformation in Sales: Facts & Trends
Facts and trends about the B2B digital transformation. If you are leading a Business-to-Business manufacturer or distributor, you know it already: sales is currently experiencing a massive transformation across the globe. Advancement in artificial…
Five Mistakes in the Implementation of New Technologies (AI) in Sales
Introducing new technologies for B2B sales is not always easy. In this article, you will learn which mistakes you should avoid. Joachim Meyn has many years of experience in B2B sales and has managed many projects in the area of CRM…