Pricing-Analytics

Strength in price setting is your profit driver number one

The Impact of Pricing Analytics on your company earnings. Everybody knows, B2B pricing analytics represents one of the most critical levers to boost earnings. Still, this reality is a sometimes-overlooked fact in Business-to-Business (B2B). However,…

Industrial distribution: Identify potential for cross-selling with predictive analytics

How wholesalers and distributors recognize cross-selling potentials with predictive analytics. Many manufacturers now sell their products directly to end consumers via web marketplaces. Unfortunately, wholesale trade and industrial distribution are…

Text_Machine_Learning

Shakespeare is dead! Let machine learning bring intelligence to your text.

One first-hand example of predictive text scoring and sentiment analytics using machine learning. We are always looking for a way to bring machine learning to ERP-Systems. Companies can apply a Predictive Scoring using Machine Learning to…

Predictive Analytics CRM – A New CRM or Predictive Analytics? What comes first?

The top 3 reasons why successful companies avoid changing their CRM and use Predictive Analytics instead Implementing a new Customer Relationship Management System (CRM) is a minefield for B2B companies. These projects tend to last longer than…