AI-Washing

AI Washing: AI or not AI, That is the Question

 
What is AI Washing? How bad is it? How can you prove it, and what can companies do about it?

"AI Washing" is a company's marketing effort to advertise that their products or services contain artificial intelligence, even though this is only weakly the case, if at all.

"As AI accelerates up the Hype Cycle, many software providers are looking to stake their claim in the biggest gold rush in recent years," says Jim Hare, research vice president at Gartner. "AI offers exciting opportunities, but unfortunately most vendors are focused on the goal of simply developing and marketing an AI-based product, rather than first identifying the need, potential uses and business value to customers."

Gartner analysts see "AI Washing" as one of the main problems hindering the actual development and adoption of AI in enterprises. How can sales executives trust a vendor?

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KI und Predictive Analytics im B2B-Vertrieb Qymatix Academy

Qymatix Academy celebrates its Relaunch

Learn online everything about AI in sales and the successful use of predictive sales analytics at the Qymatix Academy. Save 50 % on all courses with the code SELLSMART! (Courses only available in German language)

Karlsruhe, 27.04.2023. Qymatix Solutions GmbH is pleased to announce that its Qymatix Academy has been relaunched. The Academy now features an improved UX design with additional newly recorded videos. In each course, participants will also receive clear scripts that summarise the content. After the final quiz, participants acquire a certificate for each course!

Qymatix Solutions GmbH wants to share the knowledge and practical experience of AI in sales through the Qymatix Academy. The content combines the two specialist areas of "artificial intelligence & predictive analytics" and "B2B sales management or sales practice".
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Fehler mit KI im Vertrieb | Predictive Sales Software

Five Mistakes Sales Managers Make when Dealing with AI and How to Fix them

 
Artificial intelligence in B2B sales and how to use it properly.

AI technologies are all the rage in sales and chances are you’re considering them for your own organisation. But what is AI really and how can you avoid the five mistakes sales managers make when dealing with AI?

We’ll help you uncover our top tips for successful AI in sales with this 7-minute read.
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How to automate Forecasting Processes in B2B Sales Controlling

How to Successfully Automate Forecasting Processes in B2B Sales Controlling?

 
Properly applied, forecasts in sales controlling are essential for B2B companies. Nevertheless, they often fail. This article discusses why they fail and how you can use predictions successfully.

Next to reporting, forecasts are one of the main tasks in B2B controlling. Some B2B companies waste valuable resources on forecasting processes, which are not used as they should be.

If you have landed in this article, you have already realised the benefits of successfully deployed sales forecasts. Feel free to check out this article if you need to be made aware of its benefits.
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KI-basierte Vertriebsprognosen

Why AI-based B2B Sales Forecasting is Important and Still Fails

 
Do you want to realize your potential in B2B sales and be more successful than the competition? Accurate AI-based b2b sales forecasting is an insider's tip - right?

To help you understand what you should know primarily about b2b sales forecasting, I will quote Editor-in-Chief Michael Gilliland, who has published several articles in "The International Journal of Applied Forecasting."

"Our forecasts are never as accurate as we would like them to be or as they should be. The result is a great urge to throw money at the problem in the hope that the problem will go away. There are many consultants and software vendors out there who will scoop up the money in exchange for promises to improve forecast quality, but those promises still need to be fulfilled. Many organizations, perhaps including yours, have spent thousands or even millions of dollars on the forecasting problem, only to end up back with the same lousy forecast."

Sounds very motivating. The quote does not mean to be an introduction to an anti-forecast article, but it reflects the reality in many companies.

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Business Intelligence und künstliche Intelligenz

Artificial Intelligence vs Business Intelligence - What is really self-service business analytics?

The difference between Business Intelligence (BI) and Self-Service BI and why Qymatix Predcitive Sales Software is not a traditional Self-Service BI solution.

2018 said Carlie J. Idoine, Research Director at Gartner:
"The trend of digitalization is driving the demand for analysis in all areas of modern business and administration.”

That's right. Not only large companies and big players, but also more and more SMEs have recognised the value of data analysis: Data-supported decisions to achieve corporate goals.

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agile-selling-qymatix

Generate Extra Sales With Cross-Selling and Artificial Intelligence.

 
Qymatix Predictive Sales Software leverages customer data to make product recommendations that maximize Cross-selling conversion rates.

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Kunden im B2B klassifizieren - ABC-Analyse und dann?

Classifying Customers in B2B Sales: ABC Analysis and Then?

 
Joachim Meyn has many years of experience in B2B sales and customer management. In this article, he shares his expertise on "modern customer classification".

Classifying customers and potential customers is always a topic for heated discussions. Mostly, there is an agreement that sales teams can only look after some customers and potential customers with the same intensity.

To achieve the best possible results, it is, therefore, necessary to focus accordingly, i.e., to classify customers and potential customers, in short, to be selective.
The best-known form of classification, which has been tried and tested for decades, is the division of customers into A, B or C customers.

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Retain Customers | Qymatix Predictive Sales Software

Retain Customers with Artificial Intelligence - Churn Prediction

 
Reduce customer churn and attrition with Qymatix Predictive Sales Software.

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price increase strategies for wholesale companies

Five Strategies for Raising Prices in Wholesale

Price increases are a big topic right now. In this article, you will learn about five wholesale price increase strategies.

Wholesale is also affected by global crises such as the Ukraine conflict and the Corona pandemic. On top of that, inflation is on the rise. Manufacturers' and suppliers' prices are rising. What strategies are available to raise prices in turn?

While private consumers are trembling over how high their next gas bill will be or by what factor their monthly gas bill will increase, many companies are already facing rising energy costs.
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