Nowadays, new technologies enable a highly detailed understanding of the way customers buy, fancily known as “digital customer journey”. They also allow a cost-effective application of predictive analytics in Business-to-Business… Continue reading Predictive Sales Analytics: Can you anticipate your customers’ journey?
The question is no longer “if” a B2B company will implement artificial intelligence (AI), but “how”. AI tools enable more efficient work in many areas. B2B sales is no… Continue reading Artificial Intelligence Software Development: The True Costs.
Artificial intelligence technology can be used in a wide variety of areas. In this article, you will learn how AI was used in a mechanical engineering company. I’ve already written… Continue reading Artificial Intelligence in a Construction Machinery Company
Learn about four real-world applications of machine learning here. When you travel to a new country, have you ever had to translate a word quickly? Or how about when you… Continue reading Applications of Machine Learning in the Real World
Successfully implementing Predictive Analytics for data-driven decisions in your CRM requires more than just software. Every successful sales team wants to become data-driven. Companies that successfully execute predictive analytics… Continue reading How to use Predictive Analytics in your CRM for Truly Data-Driven Decisions?
CRM and Sales Analytics: In this article, you will learn what you can expect from a CRM system with artificial intelligence. Using CRM systems have long been a common… Continue reading Why a CRM System with Predictive Sales Analytics and AI?
Watch your step! Sales managers and managing directors in B2B confuse correlation and causality. Data-based decisions in sales are not always ad-hoc better than intuition. The reason for this is… Continue reading Correlation does not equal causality – KPIs in Sales
What does a B2B sales manager actually earn? The sales management profession accounts for one of the best paid in Germany. Sales managers earned an average of € 76.490… Continue reading B2B Sales Manager Salary in Germany – How much are they doing?
How can your B2B sales team take fact-based decisions faster using your CRM and ERP data? B2b companies are investing in modern lead management. The focus is on the online… Continue reading Lead management top, customer management flop?
B2B E-commerce in Germany keeps growing – good or bad news? The Business-to-Business wholesale trade in Germany and the world has changed considerably over the last years and has… Continue reading E-commerce trends: why German wholesalers are the next victim of e-commerce