Robot Psychology: How do Humans react to Robots?
In this article, you will learn what "robot psychology" is, how people react to robot technology, and how anthropomorphism plays a role. Almost in slow motion and deliberately, as if it had been deep in thought, it lifts its head and opens…
Correlation does not equal causality – KPIs in Sales
Watch your step! Sales managers and managing directors in B2B confuse correlation and causality. Data-based decisions in sales are not always ad-hoc better than intuition. The reason for this is the frequent confusion between the terms causality…
Artificial Intelligence in a Construction Machinery Company
Artificial intelligence technology can be used in a wide variety of areas. In this article, you will learn how AI was used in a mechanical engineering company. I've already written a few posts on this blog about Artificial Intelligence (AI) in…
Applications of Machine Learning in the Real World
Learn about four real-world applications of machine learning here. When you travel to a new country, have you ever had to translate a word quickly? Or how about when you are sending a reply to an email using the Gmail application? Do you notice…
How to use Predictive Analytics in your CRM for Truly Data-Driven Decisions?
Successfully implementing Predictive Analytics for data-driven decisions in your CRM requires more than just software. Every successful sales team wants to become data-driven. Companies that successfully execute predictive analytics in their…
Why a CRM System with Predictive Sales Analytics and AI?
CRM and Sales Analytics: In this article, you will learn what you can expect from a CRM system with artificial intelligence. Using CRM systems have long been a common practice in large companies today, even if not always successfully…
B2B Sales Manager Salary in Germany – How much are they doing?
What does a B2B sales manager actually earn? The sales management profession accounts for one of the best paid in Germany. Sales managers earned an average of € 76.490 yearly gross salary in 2018, according to the website Gehalt.de. The site…
E-commerce trends: why German wholesalers are the next victim of e-commerce
B2B E-commerce in Germany keeps growing – good or bad news? The Business-to-Business wholesale trade in Germany and the world has changed considerably over the last years and has proven to be exceptionally flexible. It is under a growing…
Where is artificial intelligence science? Seven exotic artificial intelligence applications.
What can artificial intelligence do today? What projects are being worked on and researched? We will give you a brief insight about seven exotic AI applications from around the world. As a provider of AI-supported software for B2B sales, our…
Customer Retention vs Customer Acqusition in B2B – What is More Expensive?
In this article, you will learn about an interesting B2B practice in which customer retention is contrasted with customer acquisition. What is more expensive? In detail, distribution costs naturally differ from company to company. However,…