crm analytics

CRM Analytics – The Qymatix most effective three tips for B2B sales

Sales Analytics is changing the way sales teams work in B2B. Both Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems offer pro and cons for sales analytics. Some teams are already using machine learning for…

big-data-small-data

Predictive analytics – how much data do you really need?

  How Much Data Do You Need For Predictive Analytics? Predictive analytics is one of the technologies with the highest financial impact in B2B sales. Several popular applications of predictive analytics are becoming “must-have” nowadays. Sales…

John_Collier_-_Priestess_of_Delphi

The Top 5 ERP Sales Data Mining Techniques You Need in B2B Now

  Pythia, priestess of Apollo at Delphi, commonly known as the Oracle of Delphi, was one of the most important oracles of Greek antiquity. In classical Greece, an oracle was a person considered to provide insightful advice or prophetic…

ROI-Sales-Analytics-Qymatix

How to measure ROI of advanced sales analytics projects

  Return on Investment (ROI) is one of the most popular evaluation metrics and performance measurement used in business analysis nowadays. The ROI is a powerful tool for evaluating the performance of any financial investment, in this case,…

Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die by E. Siegel

Top 5 Predictive Analytics Books To Move The Needle in B2B Sales

  Predictive Sales Analytics is a game-changing technology in B2B sales. Any organisation trying to rein in erratic sales funnel, to improve the performance of their sales force or to avoid customers from churning, should have a clear…