Optimising customer lifetime value: A competitive strategy for specialised wholesalers
Every company is made up of countless logical decisions. And these decisions are rational, aren't they? Every…
The Importance of Recommendation Systems Nowadays
How do recommendation systems work and why are they important for B2B companies? In recent years, the rapid use…
When is Sales Data in B2B Wholesale AI-ready?
"Is our data useful for AI?" That is one of the most frequently asked questions regarding the specific use of…
Correlation does not equal causality – KPIs in Sales
Watch your step! Sales managers and managing directors in B2B confuse correlation and causality. Data-based decisions…
Customer Optimization in Wholesale Distribution: The Hidden Treasure in ERP
How can existing customers be optimally retained and developed with ERP data mining? A revolution is underway…
The Connection between Using AI in Sales and Change Management
AI and Change Management - A Necessary Duo? As artificial intelligence (AI) becomes increasingly integrated…
Revolution in wholesale? Are AI-supported customer relationships the success of tomorrow?
What is a revolution and when does it begin? The French Revolution alone began in 1789 and lasted until 1794 -…
KPI Examples: The Key Performance Indicators that every B2B sales manager should use.
From lagging and leading Sales KPI to Predictive Analytics. Measure what your sales team is doing to be…
Sales success through optimal data analysis
In a world where competition is tougher than ever before, data is the most valuable asset a company can have.…
The Use of Artificial Intelligence in B2B Wholesale: A Success Story
It is a story about an AI journey with the Verband Technischer Handel (VTH). In March of this year, we…
Data-Driven Forecasting: The Key to B2B Wholesale Revenue Growth
What role does predictive sales analytics play in driving revenue for B2B wholesale distributors? In today's…
Build a Price Corridor using B2B Pricing Analytics – Example
Pricing Analytics in B2B: The Price Corridor. Pricing policy decisions are of enormous importance for companies…