Joachim Meyn has many years of experience in B2B sales and customer management. In this article, he shares his impressions on the topic of “customer recovery”. First of all,… Continue reading How to Win Back Lost Customers in B2B
Perhaps you know the difference between effectiveness and efficiency. But do you take it into account in your daily work in sales? In this article, I show you how… Continue reading Level Up! Are you Still Effective? – How AI Upgrades B2B Sales Processes.
Learn seven practical use cases where artificial intelligence is already supporting sales today. More and more companies are using AI to streamline processes in sales and hand over unpleasant… Continue reading Where AI already Supports Sales Today
Introducing new technologies for B2B sales is not always easy. In this article, you will learn which mistakes you should avoid. Joachim Meyn has many years of experience in… Continue reading Five Mistakes in the Implementation of New Technologies (AI) in Sales
What perception disorders influence your (mis)success in B2B sales? I’m pretty sure you won’t like to hear some of the things in this article. However, my advice to you… Continue reading Why You are Not as Successful as You Think – Cognitive Biases in Everyday B2B Sales.
Joachim Meyn worked in sales for many years and reports here on his experiences and learnings about the introduction and acceptance of new technologies in this area. From the… Continue reading How To Achieve Acceptance of New Technologies in Sales?
Successfully implementing Predictive Analytics for data-driven decisions in your CRM requires more than just software. Every successful sales team wants to become data-driven. Companies that successfully execute predictive analytics… Continue reading How to use Predictive Analytics in your CRM for Truly Data-Driven Decisions?
How to set more-realistic sales targets using historical data and Predictive Analytics. To replace the legendary Jack Welch as CEO, the General Electric (GE) Board had selected Jeffrey Immelt in… Continue reading How to Set More-Realistic Sales Targets using Historical Data
What does optimal cooperation between field sales and telemarketing look like? Is it still possible today? In this article, you will learn about the nine important conditions for telemarketing… Continue reading Cooperation Between Sales and Telemarketing
A predictive score model is a formula to calculate a probability. There is a 70% chance that you will read this entire article. How do I know this? Because I… Continue reading What is a Predictive Score Model in B2B Sales? How Can You Create Yours?