Can Chat GPT generate sales forecasts?
Can Large Language Models (LLM) such as ChatGPT also generate precise sales forecasts? The world of artificial intelligence is exciting, and it's great that you're tackling such hot topics in today's business world. When using ChatGPT, you quickly…
Return on sales in B2B Wholesale – What is it and how to increase it?
"It is not because things are difficult that we do not dare. It is because we do not dare that they are difficult." Lucius Annaeus Seneca, c.4 BC-c.65 AD. The Würth Group, a leading supplier of assembly and fastening materials, achieved…
Tables and Reports: Au Revoir
The new era in B2B sales In the dynamic B2B wholesale environment, sales leaders and managers face a considerable challenge. Increasing price transparency in e-commerce, alongside the demand to adapt prices based on customer behavior and…
Why Price Forecasting is Essential for Wholesale Distributors
AI-based pricing with Predictive Sales Analytics should not be underestimated in B2B wholesale. Predictive analytics is not just a trend, but a crucial tool in the B2B wholesale industry, helping businesses navigate the complexities of…
Types of machine learning (ML)
What is machine learning and what types of machine learning exist? As part of artificial intelligence (AI), machine learning (ML) is a subcategory interested in processing and learning from vast amounts of data. It does this to make…
How can AI be used in wholesale e-commerce to update prices?
AI in wholesale distribution. Meet Karl, a sales manager at a specialist wholesale company in Germany. Like many in his industry, Karl is under significant pressure from the rapidly evolving e-commerce landscape. With a customer base of…
AI Washing: AI or not AI, That is the Question
What is AI Washing? How bad is it? How can you prove it, and what can companies do about it? "AI Washing" is a company's marketing effort to advertise that their products or services contain artificial intelligence, even though this is only weakly…
Optimising customer lifetime value: A competitive strategy for specialised wholesalers
Every company is made up of countless logical decisions. And these decisions are rational, aren't they? Every successful managing director or sales manager of a component manufacturer or specialized wholesaler should know how valuable their…
AI Data in B2B Wholesale
"Is our data useful for AI?" That is one of the most frequently asked questions regarding the specific use of AI applications in B2B wholesale. In this blog article, you will learn how to assess and check the quantity and quality of your data…
Correlation does not equal causality – KPIs in Sales
Watch your step! Sales managers and managing directors in B2B confuse correlation and causality. Data-based decisions in sales are not always ad-hoc better than intuition. The reason for this is the frequent confusion between the terms causality…