Predictive Analytics in Sales: 5 Ways it Can Power Yours to Success today
Getting an edge in today’s competitive market place is vital. For B2B companies, possessing the tools to explore customer behaviour and prioritise leads not only aids productivity but helps boost that all-important bottom line.
Predictive sales analytics has come a long way in the last decade. It is now far more accessible to businesses in traditional industries. For many, it’s a powerful tool in helping to support sales and operations planning.
One Secret? There are at Least Three Pressing Reasons Why Predictive Sales Analytics Cannot Wait Until Tomorrow
Predictive analytics covers a variety of statistical algorithms from machine learning, predictive modelling and data mining. It analyses past facts and historical data to make predictions about events and to identify the likelihood of future outcomes. Predictive analytics has been around for years, but it was impractical in large-scale sales settings due to an inadequate data analysis infrastructure.
Qymatix selected for a Pilot project Mittelstand 4.0 Competence Centre Usability
Qymatix is helping business get ahead with predictive sales and artificial intelligence.
Karlsruhe, 20.08.2020. Qymatix Solutions GmbH is since 2013 helping companies to grow faster using predictive sales analytics and artificial intelligence.
To reduce customer churn, discover cross- and up-selling opportunities, and improve pricing, B2B sales executives need today access to advanced predictive analytics models using machine learning. They also need to implement AI software in their sales controlling and operations.
The Mittelstand 4.0 Competence Center Usability has now selected Qymatix for a pilot project, to make the AI-based software more accessible and usable to b2b companies.
How B2B Data Analytics is Changing Sales
How Big Data and Advanced Analytics Are Revolutionizing Sales in B2B, and What Managers Should Know About It.
B2B customer buying experience is radically changing. This trend has led to dramatic changes in the sales profession over the past decade.
“Nothing is so painful to the human mind as a great and sudden change”, wrote Mary Wollstonecraft Shelley in Frankenstein. Sales management in B2B is experiencing an abrupt and rapid transformation.
AI in B2B Sales? Machine Learning vs. Humans
The interaction between humans and AI in B2B sales.
AI in sales uses machine learning to supply humans with sales insights and recommendations. Machine Learning generates these sales alerts using recurring patterns of customer data.
However, where direct contact between seller and buyer occurs, the human factor still plays a fundamental role. The automation of sales processes significantly reduces administrative tasks in a company. Algorithms replace individual manual functions that are performed by human hands and make our efforts redundant.
The Case for AI in B2B Sales
Why artificial intelligence in B2B sales is unavoidable and what you can do about it.
Adapt or die – a fact of life for B2B sales nowadays. Key Account Managers know this too well, for they have very different tasks and jobs, as compared with just ten years ago.
E-commerce is by no means just a new sales channel. Order-takers roles will disappear in the next decade. This shift in skills will strongly influence how salespeople are selected and how they perform. Also, artificial intelligence impacts the role of B2B sales.
Artificial Intelligence in Sales: B2B Algorithmic Management
Modern data-driven management in B2B sales is where Big Data meets Artificial Intelligence. Using AI for sales efficiency.
Although algorithmic management boasts a fancy, new name, managing a workforce using data is not necessarily a new postulate. Just remember that “The Principles of Scientific Management” were published by Frederick Taylor in 1911 and soon became a culprit of the data-driven management.
Algorithmic management is Taylorism in times of big data and artificial intelligence. It uses machine learning to manage and control workforces. Millions of people employ algorithmic management when ordering food, buying online or taking a cab. Millions of workers respond to algorithms. For some, the future of management, for others a depressing picture.
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Qymatix awarded as a winner of the competition "100 places for industry 4.0 in Baden-Württemberg"
Karlsruhe, 03.08.2020. By video message, State Secretary Katrin Schütz awarded the winners of the „100 Orte für Industrie 4.0 in Baden-Württemberg“.
We are proud that Qymatix Solutions GmbH has been distinguished as one of only 13 companies on the topic of artificial intelligence.
The "Alliance Industry 4.0 Baden-Württemberg" aimed to discover innovative business concepts with this competition. These innovative business concepts should be successfully implemented in an industrial environment. Critical aspects for the evaluation criteria of the expert-jury were the degree of innovation and the practical relevance for Industry 4.0.